At the Lake & By the Sea

inspired by summers spent by the water – boat rides, fishing, jumping in the lake and just soaking up the sunshine with our favorite people.

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Hand Made

Best known for reimagining the classic vintage motel keychain, Freshwater has continued to evolve what it looks like to handcraft leather goods and acrylic accessories by utilizing purposeful design and thoughtful humor.

Our Best Sellers

Shop from our beloved keychains, exclusive Augusta items to our personality pet tags, and so much more!

Freshwater owners Brianne Martin and Danielle Harmadi | Freshwater

Our Story

Founded in 2017 by sisters, Dani and Brianne, as a way to create together and save money to travel together, they have built the Freshwater brand to be a loved and recognized brand internationally and on the principle that all curated goods should be well-made, high-quality, and an accessible luxury.